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Lord's Automative electrifies Mumbai's Dabbawalas with Green Mobility Solutions
The Business Guardian
|October 04, 2024
MUMBAI In a move aimed at sustainable mobility, Lord's Automative Pvt. Ltd., a subsidiary of Lord's Mark Industries and a leading manufacturer of eco-friendly electric 2W and 3W vehicles, recently equipped 25 dabbawalas in Mumbai with Lord's Bijli e-motorcycles at an event held at the Mumbai Tiffin Box Supplier's Association.
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The pilot project was jointly supported by the city-based non-profit body Waatavaran Foundation, along with India Infoline Finance Limited (IIFL) and the Brihanmumbai Municipal Corporation (BMC).
With the aim of further reducing its carbon footprint, Lord's Automative has taken several steps toward promoting sustainable practices. Recognizing that Mumbai's dabbawalas currently use bicycles to deliver 20,000-30,000 lunchboxes daily, the distribution of emotorcycles among them is a significant step toward electrifying their fleet. This initiative not only empowers the dabbawalas by enhancing their efficiency and ease of delivery but also aligns with Lord's Automative's vision of driving green mobility solutions across India.
Commenting on the initiative, Veer Singh, CEO, Lord's Automative Pvt.
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