Now I'm the King of the Streamers...content VIP!

NETFLIX has, once again, shown why it's the king of streaming, with record-breaking subscriber growth and a strong outlook for the future.

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The company's focus on keeping customers loyal is paying off, thanks to its investment in original shows and movies.

While creating exclusive content is costly, it keeps viewers engaged and willing to pay more, with price hikes expected in several regions.

A recent highlight has been Netflix's ad-supported subscription plan.

This more affordable option opens the service to people who don't fancy paying for the full-priced tier. It's a smart move to attract new customers, but there are challenges.

Right now, Netflix is selling only about half of its available ad space.