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Parle ramps up Melody production as demand surges after Modi's gift to Meloni
Punjab Times (English Edition)
|May 22, 2026
U Parle Products has increased production of its Melody toffee due to a significant surge in demand, following a viral video showing Prime Minister Narendra Modi gifting a pack of the candy to his Italian counterpart, Giorgia Meloni, the company’s vice-president, Mayank Shah, said on Thursday.
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Terming the moment as the “biggest of all campaigns” in the brand’s history, Shah said
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Punjab Times (English Edition)
Parle ramps up Melody production as demand surges after Modi's gift to Meloni
U Parle Products has increased production of its Melody toffee due to a significant surge in demand, following a viral video showing Prime Minister Narendra Modi gifting a pack of the candy to his Italian counterpart, Giorgia Meloni, the company’s vice-president, Mayank Shah, said on Thursday.
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Punjab Times (English Edition)
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Punjab Times (English Edition)
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Punjab Times (English Edition)
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