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TaMo eyes strategic tech, chip alliances to drive JLR, PV biz

Mint Mumbai

|

June 29, 2023

The move follows JLR's decision to lay the roadmap for an electric future.

- Alisha Sachdev

TaMo eyes strategic tech, chip alliances to drive JLR, PV biz

New Delhi: Tata Motors Ltd, one of India’s leading passenger vehicle manufacturers, and the owner of British luxury automaker Jaguar Land Rover (JLR), plans to leverage strategic partnerships in electric vehicle battery cells, semiconductor chips and emerging technologies to drive growth and mitigate the supply chain risks, the company said.

The move follows JLR’s decision to lay the roadmap for an electric future, and raise volume targets, and Tata Motor’s plans to unlock higher profitability in the domestic passenger vehicle business.

Tata Motors said it will continue taking measures to stop sourcing semiconductor chips from the open market for its passenger vehicle business. It had aggressively sourced chips from the open market, significantly increasing its passenger vehicle sales during covid.

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