Good Glamm's Saggi said to be starting electronics biz

Good Glamm has been trying to sell some key brands including Sirona and The Moms Co.

- Sneha Shah & Mansi Verma

Naiyya Saggi, co-founder of direct-to-consumer (D2C) beauty and personal care startup Good Glamm, is looking to start a new innings with another shot at entrepreneurship-this time in the consumer electronics retail space, two people with knowledge of the development said.

"Saggi is no longer operationally involved in running Good Glamm. Though she will continue to hold equity in the group, she is looking to start another business. Talks are on with some investors," The first of the two people said, both of whom spoke on the condition of anonymity. Saggi joined Good Glamm as a co-founder when BabyChakra, an online parenting platform that she founded, was acquired by the group in 2021 in an equity swap deal.

Saggi declined to comment on the matter. A Good Glamm spokesperson said Saggi is likely to take a global role going forward.