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IPO-bound Whatfix targets 20% revenue from AI products
Mint Kolkata
|May 29, 2025
The firm's core digital adoption tool, driving 93% of revenue, is key to boost ROI from AI in enterprise workflows
Whatfix, a business-to-business (B2B) software-as-a-service (SaaS) startup, expects its artificial intelligence (AI) products' contribution to revenue to grow at least 13 times, up from its current contribution of 1.5%, within the next 18 months, according to the company's co-founder.
"By 2026-end, I expect AI products to contribute 15-20% to revenue," co-founder and chief executive officer Khadim Batti told Mint in an interview.
The firm's core business is improving digital adoption of enterprise software through nudges, or tool-tips on different parts of a workflow.
The intention is to make it easier and more comfortable for users to 'adopt' such software which will improve productivity and efficiency.
It is increasingly focusing on AI as it looks to become profitable within the next two years, the same timeline it has set for itself to make an initial public offering (IPO).
Diese Geschichte stammt aus der May 29, 2025-Ausgabe von Mint Kolkata.
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