PH tourism reform urged

The Federation of Filipino Chinese Chambers of Commerce and Industry Inc. (FFCCCII) is sounding the alarm on the Philippines' lagging tourism sector, urging the government to enact sweeping reforms as international arrival figures fall behind regional competitors.

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In a statement on Sunday, Jan. 11, FFCCCII President Victor Lim described the current state of the industry as a "pivotal" moment, arguing that structural changes are now an urgent economic necessity.

While neighboring nations in the Association of Southeast Asian Nations are reporting a robust post-pandemic recovery, the Philippines is struggling to regain its footing.

"We, the Federation of Filipino Chinese Chambers of Commerce and Industry, Inc. (FFCCCII), urge immediate decisive and comprehensive tourism reforms," Lim said.

Data from the first 11 months of 2025 showed that the Philippines recorded 5.24 million international arrivals, a 2.2 percent decrease from the same period a year earlier.

The end-November figure also remained 37 percent below the benchmark levels seen in 2019, before the pandemic disrupted global travel.

Lim said the decline posed a direct threat to the broader economy, noting that tourism is a critical engine of inclusive growth. The sector is a primary employer and a lifeline for micro, small, and medium enterprises across the archipelago.