Adobe seeks to sell lawsuit-free AI models

The development of generative artificial intelligence (AI) models, which consume vast amounts of data from all possible sources, has raised concerns about unauthorized use of content protected by copyright to train these tools.

- Shouvik Das

NEW DELHI:

While lawsuits against AI models and Big Tech firms build up in India and globally for alleged copyright violations, California-headquartered visual illustration and editing software developer Adobe remains unperturbed as it only uses data that it owns to train its AI models on, its India managing director Prativa Mohapatra said in an interview with Mint.

"We train our AI models only on data that we own—and hold their rights, with the files stored on our own servers. This ensures that we circumvent concerns that using our 'Firefly' generation of AI-enabled products might lead to creating illustrations that infringe upon artists' intellectual property rights. This is helping us sell subscriptions of our AI-powered illustration tools, available around the world in varying subscription plans," Mohapatra said.