Sharjah boosts service quality for individuals and businesses

Sharjah Economic Development Department (SEDD) has launched a trade name issuance service using artificial intelligence technologies (AI), marking a significant step forward in the Department's digital transformation journey, aiming to improve the service experience for individuals and businesses.

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This initiative represents a fundamental shift in restructuring procedures and reducing the time and effort required to complete transactions through SEDD various channels.

In addition, SEDD seeks through implementing the Al-based trade name issuance service to provide an innovative experience for beneficiaries. Thus, the service relies on Al technologies to analyse the nature of commercial activity and suggest innovative names that comply with regulatory requirements.

Likewise, SEDD seeks through this service to facilitate the issuance of trade names through a simple and user-friendly interface, reducing time and effort by automating the process and improving operational efficiency.

It also aims to improve the quality of trade names to align with the business's identity, encourage entrepreneurship, and enhance Sharjah’s position as a leading centre for the application of artificial intelligence technologies.

Furthermore, trade name issuance service that is powered by Al technology includes a range of benefits, most notably reducing the completion process of trade name issuance by up to 98 per cent, providing personalised suggestions based on user activity and preferences, improving the user experience and reducing human errors, thanks to the integration of generative Al technologies into core processes.