Electric bikes may change UAE's q-commerce delivery game

Cutting fuel costs for last-mile delivery can be decisive, says EDaddy co-founder

- BY MANOJ NAIR Business Editor

The UAE's quick-commerce delivery market — where orders are handed over to shoppers in about 15 minutes — is currently one of the fastest-growing sectors.

Retailers and delivery aggregators are investing heavily in resources and technology to meet these tight deadlines, whether using drones or bikes.

Even electric bikes play a crucial role for those last-minute, instant deliveries when bikes and drones can't keep up.

This is where EDaddy aims to make its mark. The startup offers what it calls a complete solution for last-mile deliveries — one that eliminates fuel costs by using e-bikes.

Business model