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Zee goes back to 'Z' in brand makeover
Financial Express Lucknow
|May 19, 2025
MEDIA MAJOR ZEE Entertainment is going back to its iconic 'Z' logo after eight years, as it transforms into a content and technology company.
The company unveiled its 'Z' logo over the weekend, saying it aimed to deliver a more premium and immersive experience to viewers.
Zee had used 'Z' till October 2017, when it moved to an orange circle with the emphasis on its full name following a brand refresh on the occasion of its 25th anniversary.
Diese Geschichte stammt aus der May 19, 2025-Ausgabe von Financial Express Lucknow.
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