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Financial Express Lucknow
|July 28, 2025
BRANDS OUGHT TO THINK HARD BEFORE ALIGNING WITH PRETEND SHAADIS
DELHI-BASED MANISHA Singh wanted a break from her usual routine of brunches, clubbing, and house parties. So this month, the 28-year-old did something unexpected: she attended a "fake sangeet".
No, this isn't a sham. It's a rising trend, meant for those who miss the chaos and charm of a big fat Indian wedding — the dressing up in traditional clothing, the dancing to Bollywood hits, the Instagram-perfect marigold backdrops — minus the relatives, rituals and real vows.
Diese Geschichte stammt aus der July 28, 2025-Ausgabe von Financial Express Lucknow.
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