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WhatsApp Opens Advertising Play, But Won't Show It To All

Financial Express Lucknow

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June 17, 2025

Expanding Footprint

- NANDAGOPAL RAJAN

IT IS FINALLY happening. WhatsApp is finally opening up for advertising, though limited to the Status tab. The move is significant because the messaging platform with over 1.5 billion daily users has, since the time of its launch, and even after its acquisition by Facebook, maintained that advertising is something it was not very keen on.

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