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Now AI 'cuts' it

Financial Express Hyderabad

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August 24, 2025

Director, actor, editor, effects — with AI films, there's just one boss

- SUGANDHA MUKHERJEE

THE FIRST PUBLIC projection of moving pictures to a paying audience was by the Lumière brothers in 1895. The movies were in black and white, with no sound and just a minute long. By the 1920s, the US was producing an average of 800 feature films annually. Fast-forward to a century later, the largest film industries by number of feature films produced were those of India, the US, China, Nigeria, and Japan. Throughout this period, film production has relied on a familiar mix of actors, directors, cameras, and crews. But a new wave of artificial intelligence tools is beginning to rewrite the grammar of cinema.

India, one of the world's most prolific film markets, has become an early adopter of AI-driven storytelling. Several creative management and entertainment companies have been developing AI-generated 'microdramas' based on mythology, such as the Ramayana and Bhagavad Gita. The vision: multi-hundred-episode formats produced at scale, designed for mobile viewing. StudioBlo, an independent outfit, has experimented with mythological adaptations, including a retelling of the story of Narasimha, the half-man, half-lion deity.

WEITERE GESCHICHTEN VON Financial Express Hyderabad

Financial Express Hyderabad

SAIL posts ₹374 cr Q3 profit

STEEL AUTHORITY OF India (SAIL) on Friday posted over twofold jump in consolidated net profit to ₹374.03 crore, supported by higher revenues.

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1 min

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Financial Express Hyderabad

GIFT City attracts Lloyd’s, other global reinsurers

RIVALLING FINANCIAL HUBS

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‘IOC diversifies crude sourcing, eyes green arm listing’

ARVINDER SINGH SAHNEY, CHAIRMAN & MANAGING DIRECTOR, IOC

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2 mins

January 31, 2026

Financial Express Hyderabad

'Capacity constraints, not demand, capping India growth'

Etihad Airways considers India as critical to its long-term strategy, but feels that capacity constraints have stymied its growth potential in the country despite strong demand, high load factors and rising yields.

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2 mins

January 31, 2026

Financial Express Hyderabad

Ola to fire over 500 employees

OLA ELECTRIC ON Friday announced that it will lay off 5% of its workforce as part of a restructuring exercise, less than a year after it let go of over 1,000 employees and contract workers in a similar drive aimed at improving profitability.

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1 min

January 31, 2026

Financial Express Hyderabad

Forex kitty swells to record high of $709.4 bn

DRIVEN BY GOLD

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1 min

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Financial Express Hyderabad

‘We estimate ₹8,000-10,000 cr provisions to meet ECL’

Canara Bank has raised its credit growth guidance to 13.5% from the earlier 10-11%, betting on retail and MSME demand. Interim MD & CEO Hardeep Singh Ahluwalia tells Narayanan V about the segments driving incremental growth, margin pressures amid a tight rate cycle, and the bank’s readiness for the transition to the expected credit loss (ECL) framework. Excerpts:

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2 mins

January 31, 2026

Financial Express Hyderabad

Brokerages flag Swiggy’s q-comm burn

BROKERAGES OFFERED MIXED assessments of Swiggy's performance in third quarter of FY26, with analysts highlighting strong food delivery momentum being overshadowed by mounting losses in quick commerce that underscore competitive pressures threatening near-term profitability.

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1 min

January 31, 2026

Financial Express Hyderabad

Electric 2-wheeler sales rev up 12% in January

Legacy players tighten their grip

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1 mins

January 31, 2026

Financial Express Hyderabad

NSE gets Sebi nod for IPO after 10-yr wait

THE SECURITIES AND Exchange Board of India (Sebi) on Friday granted a no-objection certificate (NOC) to the National Stock Exchange (NSE) for its initial public offering (IPO), paving the way for the country’s biggest exchange to get listed.

time to read

1 min

January 31, 2026

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