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Q-comm Faces Headwinds in Non-metros: Redseer
Financial Express Delhi
|July 04, 2025
INDIA'S QUICK COMMERCE sector, despite maintaining an explosive growth trajectory of 150% year-on-year, is encountering significant headwinds in its aggressive expansion beyond metropolitan cities, according to a report by Redseer Consulting.
The report reveals a stark disparity in performance between metro and non-metro markets. While quick commerce platforms have scaled to over 100 cities, of which 90+ are non-metro cities, these non-metro only contribute around 20% of the sector's gross merchandise value (GMV), highlighting a substantial gap in adoption patterns.
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