'Growth must come from deeper penetration, not pricing'

MANISH TIWARY, CMD, NESTLE INDIA

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Manish Tiwary is the first external executive to be appointed as the chairman and managing director of Nestle India, a company known for its tenured leadership and brands such as Maggi, KitKat and Nescafe.

In his first interview since assuming office as CMD in August, Tiwary tells Viveat Susan Pinto what his priorities are for Nestle India and how he will drive its next chapter of growth. Excerpts:

You come with an outside-in view at Nestle India, how will this perspective shape your journey at the company?