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Vivifi India eyes 30-40% biz from MSMEs in 12 months
Financial Express Chennai
|August 20, 2025
VIVIFI INDIA FINANCE aims to increase its micro, small and medium enterprise (MSME) book to 30-40% of its total business in the next 12 months, chief executive officer and founder Anil Pinapala told FE.
The non-banking financial company (NBFC) also plans to introduce more installment loan products, he added.
"We can't remain a single-product, single-segment company," Pinapala said, noting that the shift is driven by both market opportunity and regulatory evolution. The firm has been primarily focused on personal loans.
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