MATCH OF THE DAYTIME TELLY

ITV has slashed budgets for its daytime schedule so it can fund coverage of the World Cup.

- by ED GLEAVE, TV Editor

This Morning, Lorraine and Loose Women have all been hit by cuts in a major bloodbath.

Bosses at the network insist the changes are necessary so they can keep airing top-notch shows and events.

They include stuff airing in primetime slots like dramas, entertainment shows and sport.