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Easter eggs smaller...is this a yolk?
Daily Express
|April 04, 2025
EASTER eggs are shrinking in size but increasing in price according to fed-up fans of the sweet treats.
The "chocflation" has even seen some give up on them completely, with 68% of us upset by the size change.
According to a poll of 2,000 adults, 85% believe shrinkflation has affected the size of the chocolate eggs.
Half have bought an egg for a loved one, only for the recipient to be underwhelmed by the amount of chocolate inside the box.
More than eight in 10 said brands "hide" the size of the treat with the packaging.
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