Part 2: Leading innovation and shaping the future – Kerry Janse van Rensburg’s vision for retail

BUILDING on her early successes, Kerry Janse van Rensburg has become a driving force in South African retail technology, leading initiatives that bridge operational efficiency with customer-centric innovation.

- ASHLEY LECHMAN

KERRY Janse van Rensburg reflects on the challenges and opportunities of leading digital transformation at Pick n Pay and shares her vision for the future of retail technology.

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“Change is a constant in retail, especially in the digital space. It can be daunting, but embracing it is essential if you want to remain relevant and competitive,” van Rensburg said.

Under her leadership, Pick n Pay has introduced Al-driven insights to better anticipate consumer demand, personalised digital shopping experiences, and improved supply chain responsiveness.

These innovations have not only enhanced customer satisfaction but also set a benchmark for the industry.

van Rensburg’s approach to leadership is grounded in empowering teams.

She prioritises creating a culture where experimentation is encouraged, and successes are celebrated.

“Our teams are the heart of digital transformation,” she said.

“When people feel empowered, innovation happens naturally.’

van Rensburg acknowledged that leading digital transformation is not without challenges.

Integrating advanced technologies into a traditional retail environment requires balancing innovation with operational stability.

“We have to ensure that while we innovate, our core operations remain seamless,” she said.