KaHero eyes double growth as MSMES seek digital tools

LOCAL POINT OF SALE (PoS) platform KaHero is targeting to double its reach in the next three years, banking on rising demand among micro, small and medium enterprises (MSME) for digital solutions to improve efficiency and scale operations.

- By Beatriz Marie D. Cruz

“Our goal is to double our reach in the next two to three years, helping tens of thousands of MSMEs scale through our solutions,” Paulo Raval, head of sales and marketing at KaHero, said in an emailed reply to questions.

He said the company is aiming for annual growth of 30% to 40%, supported by a shift in mindset among MSMEs. “The biggest driver is that more MSMEs are now actively looking for digital solutions to make their work easier.”