Sorry and thank you: A-I CEO writes to flyers a week after crash

Stepping up its communication process since last week's AI171 Dreamliner crash, Air India on Thursday reached out to its frequent fliers about flight cancellations and operational disruptions in the aftermath of the tragedy.

- DEEPAK PATEL

Signed by Air India chief executive and managing director Campbell Wilson, the email communication comes a day after Tata Sons chairman N Chandrasekaran admitted in a media interview that the airline's communication with passengers, after the crash, had not been strong.

Chandrasekaran, who's also the Air India chairman, had told Times Now on Wednesday evening that the airline had now set up a "strategic communications team" in addition to its regular one. As part of this change, Air India issued a detailed public statement, explaining the events of June 12—the day of the crash—and the reasons for the subsequent wave of cancellations.