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Amazon enters India's $15 bn diagnostics market

Business Standard

|

June 23, 2025

Amazon India has launched Amazon Diagnostics, a new at-home healthcare service that allows customers to book lab tests, schedule appointments, and receive digital reports directly through the Amazon app.

- PEERZADA ABRAR & SOHINI DAS

Initially available in six cities—Bengaluru, Delhi, Gurgaon, Noida, Mumbai, and Hyderabad—the service covers more than 450 PIN codes and offers access to over 800 diagnostic tests. Customers can request doorstep sample collection in as little as 60 minutes and receive digital reports for routine tests in just six hours.

The service is being rolled out in partnership with Orange Health Labs, an accredited diagnostics provider, as Amazon expands its presence in India's health-tech sector. The move reflects the e-commerce giant's broader push to integrate everyday services into its platform.

"Our goal is to create meaningful experiences that lead to better outcomes," Jayaramakrishnan Balasubramanian, category leader for Amazon Medical, told Business Standard.

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