Adani to bring all cement units under one roof

The Adani group has started the process to consolidate all its cement operations under a single entity as part of its "One Business, One Company" strategy.

- DEV CHATTERJEE

The group is doing this in a bid to create a streamlined and efficient cement powerhouse, housing both Ambuja and ACC brands, among others.

As part of this ambitious integration plan, the Adani group has started the formal process of merging two of its recently acquired companies-Sanghi Industries and Penna Cement into Ambuja Cements. This process is expected to conclude by December, according to people aware of the development. However, the group will promote "Adani Cement" as the mother brand, for which it has already started the process of brand awareness.