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K-POP FANS IN CHINA LIVE LIKE THEIR IDOLS, JUST FOR A DAY

Bangkok Post

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April 11, 2025

In a studio tucked inside a Shanghai mall, Shirley Chen is living out her K-pop idol dreams.

- NICOCO CHAN

K-POP FANS IN CHINA LIVE LIKE THEIR IDOLS, JUST FOR A DAY

The 28-year-old is at Chen Go, a K-pop-inspired “idol experience centre”, where customers get a chance to live like their favourite stars, if only for a day.

Opened last year by entrepreneur Chen Rong, the centre attracts about 40 customers daily who dance choreographed routines and pretend to sign autographs for imagined fans at a mock meet-and-greet.

Guests can choose from more than 200 outfits — some imported from South Korea, others custom-made — and step into carefully designed sets designed to resemble backstage dressing rooms and South Korean music programmes.

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