Beyond the Window

Born from a renovation frustration, Everyday Curtains approaches the humble fabric as a tool to elevate modern living

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There is a particular moment at the end of a renovation when the scaffolding has come down and the furniture is in place, yet something still feels incomplete.

Often, that “something missing” is the glaring bareness of the windows.

To Ken Lim, the founder of Everyday Curtains, the journey of clothing his windows became the catalyst for an entirely new business. While renovating his own home, he found the curtain industry sharply divided. On one end was the “cheap and cheerful” market where quality was an afterthought, while the other end was occupied by premium showrooms, where the process was unnecessarily opaque and price points felt disconnected from reality.

Considered missing in the landscape was a middle ground, one that respected proper design, daily living, and a reasonable price-to-quality ratio. Hence, from that personal frustration emerged a brand built on a deceptively simple premise: that good design, quality materials and expert guidance should feel approachable. Curtains, after all, are not decorative add-ons. They are the final layer that determines how light enters a room, how shadows fall in the afternoon, and how a home feels at dusk.

OUTSIDER'S PERSPECTIVE

Unlike many in the interiors trade, Lim did not begin his career in design. Rather, he came from the banking industry—a background that seems far removed from fabric and form. Yet, it was precisely this outsider's perspective that helped shape the unique philosophy of Everyday Curtains.