Behind the Colours of Tomorrow

At the helm of AkzoNobel's Global Aesthetic Center, Creative Director Heleen van Gent turns global insights into colour forecasts that shape the way we design and live.

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Leading AkzoNobel's Global Aesthetic Center may sound like a tall order, but for Creative Director Heleen van Gent, it's the dream job. "People often say I have the best job in the world—and I believe that's true," she says. Each year, her team unveils ColourFutures, the global trend forecast that culminates in the announcement of the Colour of the Year—this time to be revealed on 9 September.