A luxury trail

Simone Arora's knack for design and curation is a sum of her life choices -expressing the everyday yet celebrating the extraordinary

- RIA GUPTA

Simone Arora is known to wear many hats creative director of D'Décor Home Fabrics, founder and curator at SIMONE, and spearhead of FabriCare. But in all her creative pursuits and business ventures, the multihyphenate has always gone back to the laws of nature. Like the unquestionable power of observation: "Right from my initial days in the industry, observing artists and experts around me helped hone my eye for design and build our brands," she shares.