"Our NVS business witnessed a remarkable growth of 41%"

In 2023, the company's network video surveillance business grew 41% compared to 2022 and has attracted clients across IT, pharma, education, logistics, BFSI, automotive, and government verticals. Bhasker Chander Joshi, Assistant Director, Frontier Business Division (FBD), Canon India, is upbeat and ambitious about what the next page unfolds. Joshi manages the FBD operations, straddling areas like sales, marketing, operations, technical alliances, and P&L.

- Pratima Harigunani

Having worked with Canon for 17 years, he is all set to accelerate and innovate ahead. Interacting with Pratima Harigunani, he discusses the strategy to double FBD's growth in the next 2-3 years. He also shares how SoC, spatial analytics, 5G, government adoption, and privacy concerns define the new font of surveillance. Excerpts:

What role do advanced network technologies play in Network Video Surveillance?

For Canon India, the Network Video Surveillance (NVS) segment represents a key area of growth and innovation. Our expansion into this segment has been driven by the increasing demand across industries in India for advanced and reliable surveillance solutions. This surge in industry demand has, in turn, enabled us to further develop our surveillance offerings, thereby providing customers with the best solutions.

Advanced network technologies are essential to our NVS solutions. They are the backbone ensuring seamless transmission of high-quality video data and robust infrastructure for intelligent security systems.

How much fillip would 5G, Internet of Things, etc. offer here?

As more people adopt cloud services, technologies like 5G and the Internet of Things (IoT) have become critical in enhancing our surveillance capabilities. These technologies deliver unprecedented speed, connectivity, and real-time data processing, allowing us to offer more efficient and effective surveillance solutions that cater to the evolving needs of our audience. By integrating these advancements, we are confident that our offerings are well-equipped to deliver cutting-edge solutions and drive growth in the rapidly changing surveillance market.

What is the significance and uniqueness of India as a market?