VALUE FASHION

With a significant presence in Tier II and III towns, V2, headlined by Akash Agarwal, has successfully positioned itself as a value-fashion destination.

- VAISHNAVI GUPTA

Founded by Akash’s father Ram Chandra Agarwal, who is the Chairman and Managing Director, V2 Retail has experienced a remarkable journey of transformation and growth. Its journey began with Vishal Mega Mart, a brand that Akash Agarwal, the Whole-Time Director, mentioned operated as a hypermarket model until 2011. In 2011, Vishal Mega Mart was sold to the American company TPG, and V2 Retail was born. The first V2 store was established in Jamshedpur in 2011, marking a significant shift from a hypermarket model to an apparel-focused departmental store.

Retail Strategy and Growth