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TAKING OFF CONVENIENTLY

Outlook Business

September 2023

No place is far away and no travel plan difficult to make, thanks to online travel companies which have redefined convenience with their range of products and services that cater to every aspect of travel. Rajesh Magow, co-founder and group CEO of online travel company MakeMyTrip, describes five ways in which these companies have come of age in India

1 WIDE RANGE OF SERVICES

Travellers today prefer a single-point shopping experience with all travel products and services at one place. Online travel companies provide convenience, transparency and, most importantly, a comparison of prices and benefits offered by different service providers, helping their customers make an informed choice.

2 PERSONALISATION

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