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SHANKAR PRASAD

Outlook Business

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December 2024

C'EST LA VIE - MY FAVOURITE

SHANKAR PRASAD

CEO & Founder, Plum

Favourite Book

A Short History of Nearly Everything by Bill Bryson. I read it years ago and the impact has been life-changing. It made me realise how insignificant we are in the grander scheme of the evolving universe, and see ourselves as part of, instead of the creators of, what’s around us.

Favourite Film

WEITERE GESCHICHTEN VON Outlook Business

Outlook Business

Outlook Business

The Long Game

Karnataka's IT supremacy once again helps it secure pole position among states. But it is not resting easy on its laurels, but making a push for the future by focussing on hardware

time to read

3 mins

February 2026

Outlook Business

India Can't Copy China EV Script

For decades, economic historians have lamented that India 'missed the bus' of the Third Industrial Revolution.

time to read

3 mins

February 2026

Outlook Business

Outlook Business

Build Capital For AI

India needs a sovereign wealth fund (SWF) to invest in artificial intelligence (AI) and deep tech globally, and we need it now.

time to read

4 mins

February 2026

Outlook Business

Outlook Business

An Area of Darkness

Ignored by VCs, start-ups in Tier-Il and III cities aren't finding the growth capital and talent to scale up into large businesses. And that is a cause for concern

time to read

5 mins

February 2026

Outlook Business

Outlook Business

India's Al Story

India does not have an artificial intelligence (AI) talent problem. It has a go-to-market problem. Over the past two years, there has been a visible rise in Indian founders building serious AI products across application layers, infrastructure and open source.

time to read

3 mins

February 2026

Outlook Business

Outlook Business

A Quiet Revolution

The farther the destination, the deeper the delight of the trek, however difficult, wrote freedom fighter and Urdu poet Bismil Azimabadi about revolutions.

time to read

4 mins

February 2026

Outlook Business

Outlook Business

Business Cycle Mutual Funds - Navigating Global and Domestic Cycles

It's a globalized world. Indian businesses today operate in environments where global factors like trade flows, geopolitical developments, cross-border regulations and international capital movements influence their costs, competitiveness, and growth prospects.

time to read

2 mins

February 2026

Outlook Business

Outlook Business

Capital Wears the Crown

Delhi emerges as India's leading start-up city with a quieter, less-crowded ecosystem compared to high-decibel Bengaluru

time to read

3 mins

February 2026

Outlook Business

Outlook Business

The Rise of Consumer AI

Artificial intelligence (AI) has become a significant part of consumer reality.

time to read

3 mins

February 2026

Outlook Business

Outlook Business

IPO is a milestone, not an exit or the finish line

Ashutosh Sharma, head of India Ecosystem at Prosus, which has invested over $9bn in unicorns like Swiggy and Meesho, talks to Deepsekhar Choudhury about why India remains central to the firm's long-term strategy. Edited excerpts

time to read

3 mins

February 2026

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