La cotidianidad del eCommerce

El comercio electrónico en México aumentará un 32 por ciento anual entre el 2022 y el 2026.

- Alonso Fajardo

Finally, after a considerable time, we can say that 2020 is behind us, with everything and what that entails.

Beyond the obvious, saying goodbye to 2020, the year of the pandemic, means saying goodbye to those habits that, after the mandatory confinement, were consolidated in the daily life of consumers and transformed them in such a way that, in the face of the It was post-pandemic, they are already part of the daily routine.

It is well known that, as a result of the health emergency caused by Covid-19, the internet became a first-hand necessity. In Mexico, according to the National Survey on Availability and Use of Information Technologies in Households (ENDUTIH) 2020, carried out by the National Institute of Statistics and Geography (INEGI) in collaboration with the Ministry of Communications and Transportation (SCT) and the Federal Telecommunications Institute (IFT), an estimated population of 84.1 million connected users, a figure that represents 72.0 percent of the population aged six years or older.

Rodrigo Muñoz Sanromán, Amazon Multi Site Leader.