Versuchen GOLD - Frei
THE EV JOURNEY: ROAD TRAVELLED AND THE JOURNEY AHEAD
BW Businessworld
|June 28, 2025
HISTORICALLY, AUTOMOBILES HAVE been defined by the science of physics, engineered for frictionless mobility.
Over the last decade, the automotive industry has seen a deep convergence of computer science and cutting-edge electronics, transforming vehicles into intelligent machines. But today, we stand at an inflection point - one unlike anything witnessed in a century. Mobility is now evolving into a chemistry-driven revolution, where electric vehicles will shape the future through the efficiency and economy of chemical reactions within battery cells. It is about the minerals and how they react.
As this transformation unfolds, the automobile industry continues to evolve at an unprecedented pace. Innovation has always been its driving force - whether in expanding accessibility, integrating advanced safety technologies like ADAS, or enhancing user convenience through connected mobility solutions. Now, the next big shift is already in motion - the transition to clean mobility, especially electric mobility, redefining transportation for a more sustainable future.
Diese Geschichte stammt aus der June 28, 2025-Ausgabe von BW Businessworld.
Abonnieren Sie Magzter GOLD, um auf Tausende kuratierter Premium-Geschichten und über 9.000 Zeitschriften und Zeitungen zuzugreifen.
Sie sind bereits Abonnent? Anmelden
WEITERE GESCHICHTEN VON BW Businessworld
BW Businessworld
India Growth Strategy Accelerates Expansion
SCHLOEDER on why India remains central to Häfele's global roadmap, driving scale, localisation, innovation, and more
1 mins
May 16, 2026
BW Businessworld
Advertising Moves Business Metrics
AB InBev India’s speaks to BW Businessworld’s Reema Bhaduri on routing 60-65 per cent of marketing budgets into experiences, Cannes Lions win, a global Netflix deal, and why India isnowexporting creative ideas. Excerpts
3 mins
May 16, 2026
BW Businessworld
Future Of Marketing Belongs To Human Imagination
Algorithms may optimise performance, but iconic brands are still builtthrough human judgment, cultural conviction and creative courage, Says BEKAL
3 mins
May 16, 2026
BW Businessworld
The New Agency Mandate
HARSHA RAZDAN, CEO, Dentsu South Asia, explains why agencies and CMOs must move from service-selling to solving growth problems in a conversation with BW Businessworld's Chairman & Editor-in-Chief
3 mins
May 16, 2026
BW Businessworld
SWEET 40s
Health-conscious people in their 40s start counting calories, reading food labels, and there is a growing trend to cut out added sugars, which is a good move, but the essential aspect is to note what you are replacing your sugar with
3 mins
May 16, 2026
BW Businessworld
India, Museums, and the Restitution of Heritage
Across the world’s great museums lie the material traces of civilisations whose histories were not merely discovered but displaced.
4 mins
May 16, 2026
BW Businessworld
Milking Growth The New Way
As demand rises and consumers premiumise, India's dairy industry enters a more strategic and margin-sensitive phase of growth
5 mins
May 16, 2026
BW Businessworld
WPP's Reset In The Storm
With Elevate28, Cindy Rose is attempting to turn WPP into a simpler, AI-powered, performance-led company. The market is still asking whether the advertising giant can move fast enough
6 mins
May 16, 2026
BW Businessworld
Marketing Is Evolving Into A Technology Function
In India's rapidly digitising retail economy, creativity alone is no longer enough. Technology now drives experience, engagement and conversion
3 mins
May 16, 2026
BW Businessworld
The Real Marketing Battle
ADITYA BABBAR argues that ROI, retail experience and conversion now define brand success
2 mins
May 16, 2026
Listen
Translate
Change font size
