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Harmony with nature and rustic space with indigenous design elements

ACE Update Design Sense

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March 2023

“Sustainable, nature-inspired, and locally crafted design for Vurve Signature Salon”

Harmony with nature and rustic space with indigenous design elements

Designed by Rakhee Shobhit Design Associates (RSDA), indigenous-infused luxury defines the Vurve Signature Salon. This premium salon chain has various branches in South India, all of which adhere to the brand philosophy yet have a unique design identity. Subscribing to this design intent, the salon at Alwarpet embodies a rustic earthiness captured through various nature-inspired elements.

With a sensitive and sustainable approach to design, the design vocabulary of the Vurve Signature Salon attempts to tackle these issues through an eco-conscious approach. Local craftsmen and native materials have been extensively used to bring this vision to life. A neutral colour scheme with nature-inspired shades permeates the interiors and creates a cocoon-like space to help the customers rejuvenate. The eco-friendly material palette of woody, earthy, and edgy elements sets up a warm and inviting ambience.

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