The Power Of Data

CXO Innovation Summit 2019

- Ayie Licsi

Every day, we generate data with all the things we do with our digital devices. Activities as mundane as browsing the Web generates data. Finished bingeing on a certain series on Netflix? The next show you choose creates a viewing pattern, which Netflix then uses to give you recommendations to optimize and personalize your viewing experience. Netflix has data about you.

At the business level, data also plays a big role. It empowers executives to make decisions based on facts, trends, and statistics. The power of these bits and bytes were highlighted at the CXO Innovation Summit 2019 held last October at Shangri-La’s Boracay Resort. The three-day event provided attendees with essential tools and knowledge on how to utilize data for their respective companies.