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Technology

Entrepreneur

Entrepreneur

Making the First Sale

My sales career was almost cut short by my parents.

2 min  |

October - November 2021
Entrepreneur

Entrepreneur

Livestream Selling is Here

Amazon, Facebook, Google, and TikTok are getting involved, VCs are investing, and brands are interested in a new retail spin that takes online shopping live. But an upstart company in Alabama is already living what may be the future of retail—and helping 6,000 small retailers see their business soar.

10+ min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

Turnaround Dad

After covering his son’s shift at a failing Pie Five Pizza, Steve Roberts decided to buy the place and fix it up—even though he had no business experience. It worked.

5 min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

Innovation Comes from Intrapreneurs

Employees say they’re unhappy. Companies are struggling to navigate massive change. The solution to both? It’s creating a culture of intrapreneurship.

5 min  |

October - November 2021
Entrepreneur

Entrepreneur

How Small Companies Can Get Big PR

Think you’re too small to get press coverage? You’re just not selling yourself properly

3 min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

A Small Part of a Small Business Can Be a Big Idea

Lisa Tran’s parents (right) escaped a Communist regime and built a small restaurant in America. Now she wants to reinvent it by building a business based solely on their sauces. Her mom thinks she’s crazy—and maybe she is. But some of the greatest brands were built in much the same way.

10+ min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

What Did You Cut?

To stay agile, business owners must often rethink what they truly need. We asked six entrepreneurs: What expenses have you realized your company is better off without?

2 min  |

October - November 2021
Entrepreneur

Entrepreneur

Facing a Hard Choice? Get Out of Your Head

When we look at a decision through someone else’s eyes, change becomes a lot easier to make.

3 min  |

October - November 2021
Entrepreneur

Entrepreneur

Don't Compete. Differentiate!

Want to scale your business? Stop worrying about the competition, and focus on these three areas instead.

3 min  |

October - November 2021
Entrepreneur

Entrepreneur

100 Women Of Impact – Eva Longoria

Eva Longoria became famous as an actress, but her real mission was to be the boss—and then give opportunities to women who might never otherwise get them.

10 min  |

October - November 2021
Entrepreneur

Entrepreneur

Where Change Leads You

The process can be painful, but the goal is profound: Find something new that you’d never want to lose.

3 min  |

October - November 2021
Entrepreneur

Entrepreneur

The Big Are Getting Bigger

Major acquisitions. Consolidations. Conglomerates. What’s going on in franchising? The answer says a lot about where the industry is heading—and what growth means going forward.

10+ min  |

October - November 2021
Entrepreneur

Entrepreneur

Upgrade Your Problems

I spent all my money buying my first flat—which meant I had no money to fix my first homeowner’s problem. This was 2007, and I was a broke 20-something who’d pushed himself to the limit. I was sleeping on an air mattress because I couldn’t afford furniture. Boxes were everywhere. Then I noticed a leaky pipe under the bath, which created a soggy puddle. I couldn’t afford a plumber but didn’t want to introduce myself to the neighbors by crashing through their wet ceiling.

1 min  |

September 2021
Entrepreneur

Entrepreneur

You Can't Buy Product-Market Fit

You can buy marketing. You can buy sales. You can buy attention. But don’t confuse those things for what’s most important

3 min  |

September 2021
Entrepreneur

Entrepreneur

You Are In Sales!

If you are building a startup, then you are in sales. If you’re just thinking about building a startup, then you are also in sales!

2 min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

Will a Robot Write Your Marketing?

A new AI model called GPT-3 is spitting out content like nothing before. Some say that as far as business tools go, it’s the last word.

5 min  |

September 2021
Entrepreneur

Entrepreneur

You Know You're Good Enough. Why Don't You Believe It?

Entrepreneurs know they’re not failures, but sometimes they struggle to believe it. A therapist explains why—and how the solution may lie in our unprocessed memories.

3 min  |

September 2021
Entrepreneur

Entrepreneur

WHAT I'VE LEARNED FROM DOING 500 SALES CALLS

Want to increase your sales? Rather than manipulate your potential clients, serve them.

9 min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

TELL YOUR STORY THE RIGHT WAY

It isn’t about sharing all your great accomplishments. It’s about being relatable with your failures.

3 min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

STAYING AHEAD OF CHANGE

Yousuf Ali had a successful career in marketing until he failed to embrace new technologies. Now, as a My Eyelab franchisee, embracing forward-thinking capabilities is the key to his success.

2 min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

MARKET RESEARCH FOR $5

Can’t raise funds? That might be for the best. This entrepreneur scraped his way to unicorn status…by meeting his consumers at a coffee shop.

3 min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

HOW TO BECOME A MASTER AT TALKING TO STRANGERS

Entrepreneurs must become experts at connecting with anyone—and with a few simple strategies, you can. Here’s what happened when I tried them myself.

10+ min  |

Startups Fall - Winter 2021
Entrepreneur

Entrepreneur

HELP WANTED! (WHERE IS EVERYONE?)

The nationwide hiring crisis is having an especially large impact on fast-casual restaurants. Owners are trying all kinds of tactics to attract and keep employees—and their efforts may change the industry forever.

10+ min  |

September 2021
Entrepreneur

Entrepreneur

Time to Tag Yourself?

As you rush between meetings, losing your stuff is no longer something to worry about. Just use a tracking device.

3 min  |

September 2021
Entrepreneur

Entrepreneur

THE Real Stakes OF THE “Future of Work” DEBATE

As companies and employees decide how, when, and where they should work in a post-pandemic world, let’s not forget this overlooked fact: If you harm your company culture, your customers will feel the impact.

9 min  |

September 2021
Entrepreneur

Entrepreneur

THE FUTURE IS BRIGHT

THE NEXT GENERATION IS MAKING THE WORLD A KINDER— AND MORE FUN ! — PLACE. FROM SUSTAINABLE NUTRITION AND SAFER SCHOOLS TO REPRESENTATIVE ROMANTIC COMEDIES AND ROLLER SKATES THAT ACTUALLY ROCK, HERE’S HOW 15 FOUNDERS UNDER 27 ARE MAKING AN IMPACT.

10+ min  |

September 2021
Entrepreneur

Entrepreneur

Need Feedback? Charge Money!

To build a modern intranet platform, Haystack cofounder Cameron Lindsay needed users to share their criticisms. But at first, they wouldn’t. Here’s why.

3 min  |

September 2021
Entrepreneur

Entrepreneur

HOW TO DO SOMETHING NOBODY HAS EVER DONE

ANKUR JAIN wanted tocreate a rewards program that helps people buy a home. Nothing like it existed. To become the first, he’d have to first fail over and over again.

10+ min  |

September 2021
Entrepreneur

Entrepreneur

His Worst Five Years Were His Life's Best Gift

What is it like to build a hit business and then lose all control? Oded Brenner, the founder of Max Brenner: Chocolate by the Bald Man has a lot to say about that.

5 min  |

Startups Summer 2021
Entrepreneur

Entrepreneur

How Do I Tell My Story?

Creating content may be easy, but that doesn’t mean you should do it.

3 min  |

July - August 2021