Want to cook up a delicious meal? It’s not just about the food. We chat to psychologist Prof Charles Spence about the strange science of gastrophysics
What exactly is gastrophysics?
It’s a combination of ‘gastronomy’ and ‘psychophysics’, which involves the scientific study of how our experience of food and drink is affected by our senses and our surroundings, not just the food itself. It’s a small but growing area of research that brings together psychologists, neuroscientists, marketers, chefs, product designers and even musicians.
So what kinds of things can affect our sense of taste?
Pretty much everything! From the colour and shape of the plates to the weight and material of the cutlery, through to the shape of the table and the feel of the chair you’re sitting on. Then there’s the number of people you’re with, the mood you’re in, the lighting and background music in the restaurant, and memories associated with the food. When you put all these factors together, it adds up to a lot.
Just how important are these effects?
Diese Geschichte stammt aus der July - August 2017-Ausgabe von Very Interesting.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der July - August 2017-Ausgabe von Very Interesting.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
HOW TO MASTER YOUR METABOLISM
Ready to welcome a leaner, healthier you? It's time for a metabolic makeover. With a few simple, research-backed changes, you can supercharge your body's calorie-burning
A BLUEPRINT FOR ANTI AGEING
Science says it's time to rethink - and take control - of our body's age. Here's how to slow, halt and potentially turn back your biological clock
THE BROKEN MIRROR
Body dysmorphia - the all-consuming obsession with perceived flaws in our looks - is sweeping the globe. One in five young people is thought to be affected. What can be done and how is tech changing the way we see ourselves?
SCROLL REVERSAL
Losing days by endlessly scrolling on your smartphone? You're not alone. Perhaps neuroscience can help us beat the urge
Going back to the moon
ARTEMIS AND A NEW DAWN OF LUNAR EXPLORATION
SAD CLOWN PARADOX: WHY TEARS OFTEN LIE BEHIND THE LAUGHS
Mental health issues are common among comedians and performing is just one way they can self-medicate
INDOOR AIR POLLUTION: HOW COOKING CAN DAMAGE YOUR DNA
From roast dinners to scented candles, there are potentially harmful pollutants lurking in every home
FARM OF THE FUTURE
Join the BBC's Planet Earth III film crew and go behind the scenes in the city farm that's transforming fields into towers and running almost everything with robots
COULD ONE BOMB DESTROY THE WORLD?
How big a bang are arms manufacturers capable of creating?
THE THREAT OF DAY ZERO
Queues at public water taps could become normal. What can we do to avoid them?