Versuchen GOLD - Frei
Onfield Nationalism From A Box
Outlook
|July 03, 2017
A gullible nation, groomed for decades by television channels striving to maximise profit, has come to regard India vs Pakistan matches as proxy war
A Facebook post from an acquaintance, someone who knows his cricket well and the extreme unpredictable ways it can be played out, referred to the India-Pakistan Champions Trophy final match as a “gentlemen versus terrorists” clash. He was all set to watch the match, filling his refrigerator with cans of beer so that he would have enough stock to last him the eight-hour marathon show on TV.
Except for a muted protest from one of his friends, calling the term unfair as it was merely a cricket match, the rest were happy to let it be. An India-Pakistan match, even in the best of times, is like a war, where instead of guns being fired, it is a contest between a piece of broad wood, called the bat, and a leather-stitched round object called the ball. While the two sets of skills—bowling and batting—clash with each other, fans from the two sides, the majority sitting in their drawing rooms or bedrooms in front of television sets, go through a gamut of emotions, its ebb and tide largely dependent upon how well or badly their team is playing.
Since the number of those watching the match is phenomenal—an estimated 288 million watched their 2015 World Cup clash as compared to a mere 2.1 million that watched Australia play England; the Champions Trophy final at the Oval in London became the third highest watched match in the history of cricket—the stakes are bound to be high. Just like the live coverage of the Gulf War in the ’90s made CNN an international brand name, drawing an unprecedented global audience to the channel, an India-Pakistan match has, over the years, become the most lucrative cricket clash, where earnings of broadcasters shoot the roof. Millions of fans, and even those who care little for the sport, get drawn to the match, given the history of a bloody past--from Partition, that resulted in riots and the largest migration in humanity, followed by four wars over the decades.
Diese Geschichte stammt aus der July 03, 2017-Ausgabe von Outlook.
Abonnieren Sie Magzter GOLD, um auf Tausende kuratierter Premium-Geschichten und über 9.000 Zeitschriften und Zeitungen zuzugreifen.
Sie sind bereits Abonnent? Anmelden
WEITERE GESCHICHTEN VON Outlook
Outlook
Get the Right Partner
The broking industry is now in a price-war phase, but cost is no longer the key differentiator. The choice will depend on how you plan to use a broking platform
4 mins
July 06, 2026
Outlook
Balanced Fertilizer Push for India
As India faces fertilizer import shocks; Deepak Shah, Chairman of CCFI calls for shift to high NUE solutions for food security and growth.
2 mins
July 06, 2026
Outlook
India’s Anaemia Paradox
From disputed estimates to hidden causes, India’s anaemia story is entering a new phase, one that could reshape how the country understands and addresses a condition affecting millions
5 mins
July 06, 2026
Outlook
Record Placements Anchor PIMR Legacy
Prestige Institute of Management and Research, Indore (Deemed to be University): Anchoring Three Decades of Academic Vanguard and Frontier Leadership
3 mins
July 06, 2026
Outlook
Clinical Excellence in High precision Radiation Therapy
Driven by the conviction that healing begins with humanity, radiation oncologist Dr. Amit Jain has impacted countless lives
2 mins
July 06, 2026
Outlook
A Paradise Worth Protecting
Ancient rainforests, endemic and rare mammals, birds and reptiles, exotic species of trees, breathtaking corals and indigenous tribes... Great Nicobar is home to all this and a lot more
5 mins
July 06, 2026
Outlook
Your Future Starts Here
Adichunchanagiri University (ACU), nurturing visionary thinkers, global leaders, and bold entrepreneurs who are ready to drive impact in a fast-evolving digital economy
3 mins
July 06, 2026
Outlook
Building a Sustainable Airport Ecosystem in Bengaluru
At Kempegowda International Airport Bengaluru (BLR Airport), sustainability is a guiding philosophy shaping infrastructure, operations, growth, resilience and workplace culture.
4 mins
July 06, 2026
Outlook
Intelligent Imaging for Smarter Healthcare
Dilip Bhosale, shares with Outlook, how Agfa Radiology Solutions is leveraging advanced digital technologies, workflow automation and global expertise to shape the future of diagnostic imaging in India in conversation with Aditi Chakraborty
2 mins
July 06, 2026
Outlook
Advancing the Future of Oncology in Eastern India
A champion of accessible and patient-centred cancer care, Dr Soma Mukhopadhyay is leading NCRI Hospital towards new standards of excellence in oncology
2 mins
July 06, 2026
Translate
Change font size
