Alfonso Martinez
Salon International|March 2021
His Father’s Son. With hairdressing in his blood, Alfonso Martinez had a tough and demanding mentor in the form of his father. Through persistence and passion he was able to overcome most of the challenges and today has helped raise the bar of Spanish hairdressing. Today, Martinez is Director of Hairkrone Salons in Madrid and the Finalist for Spanish Hairdresser of the Year 2020/2021 at the Fígaro Awards
Aradhana V Bhatnagar
Alfonso Martinez

The beginning

My parents are hairdressers and I have lived in the hairdressing environment since I was a kid. I have four brothers and we all are in the same profession. My father was the founder of Rizos, one of the leading brands in Spanish hairdressing for many decades. It has been a privilege to have him as a teacher and mentor, although I can assure you that it has not been easy since he is a very demanding person and even more with the family. As soon as I finished my training in Spain, London and Paris, I joined Rizos at the age of 20. Today I am very happy as my children are taking part in Hairkrone team, and I am enjoying sharing special moments and experiences, instilling in them the fundamental values of the brand.

ALFONSO MARTINEZ

Challenges faced back then

Being my father’s son has been a challenge and it required twice the effort! I did not want anyone to say that I am in a position because of who I am. This has helped me to be demanding with myself.

Forte as a hairdresser

Diese Geschichte stammt aus der March 2021-Ausgabe von Salon International.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

Diese Geschichte stammt aus der March 2021-Ausgabe von Salon International.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

WEITERE ARTIKEL AUS SALON INTERNATIONALAlle anzeigen
COVID-19 TIMES: Online Education is a Boon
Salon International

COVID-19 TIMES: Online Education is a Boon

Since March 2020, India has been impacted by the deadly Coronavirus. The beauty industry was hit hardest because of the nature of work and resultantly, several salons and spas had to face closure. The segment which saw smooth sailing was online education, as now the academies used various platforms as an opportunity to address more students and include more courses

time-read
10+ Minuten  |
March 2021
Daphne Bridgerton: The Blushing Beauty
Salon International

Daphne Bridgerton: The Blushing Beauty

Amanda Bell, Global Director of Education and Make-up Artistry at Pixi re-creates Daphne Bridgerton’s look in the period drama Bridgerton using products from Pixi

time-read
3 Minuten  |
March 2021
Top Nail Paint Colours
Salon International

Top Nail Paint Colours

Recommended by Nail Artists

time-read
1 min  |
March 2021
Skin Bio Remodelling: Recommended by Experts
Salon International

Skin Bio Remodelling: Recommended by Experts

Dermatologist, Trichologist Dr Vidushi Jain, Medical Head Dermalinks, shares her perspective on the aesthetic procedure

time-read
3 Minuten  |
March 2021
Riya Chandra
Salon International

Riya Chandra

An Unending Quest for Learning

time-read
4 Minuten  |
March 2021
Trending Spring Hairstyles
Salon International

Trending Spring Hairstyles

At a time when the pandemic was roaring and lockdown had been affected, haircuts and hair colour services had taken a backseat. A year later, there are vaccines to combat the virus and people are flocking to salons to avail their services. Here are some of the hair looks that will be popular in 2021

time-read
1 min  |
March 2021
Lokesh Verma
Salon International

Lokesh Verma

Tattooing is an Art

time-read
4 Minuten  |
March 2021
Grooming
Salon International

Grooming

Grooming

time-read
1 min  |
March 2021
Digital Complexion by Kryolan: Make-up Revolutionised
Salon International

Digital Complexion by Kryolan: Make-up Revolutionised

The Digital Complexion range made with innovative ingredients has harnessed the latest technology to empower the make-up artist as well as the client

time-read
1 min  |
March 2021
Alfonso Martinez
Salon International

Alfonso Martinez

His Father’s Son. With hairdressing in his blood, Alfonso Martinez had a tough and demanding mentor in the form of his father. Through persistence and passion he was able to overcome most of the challenges and today has helped raise the bar of Spanish hairdressing. Today, Martinez is Director of Hairkrone Salons in Madrid and the Finalist for Spanish Hairdresser of the Year 2020/2021 at the Fígaro Awards

time-read
3 Minuten  |
March 2021