If this brand has anything to say about it, the world is going to saved by technology and is going to look mighty stylish at the same time
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Through initiatives like the Global Change awards and The Conscious Exclusive collection, the H&M foundation is forging a new path in sustainable innovation. That Breton striped Tee you love? It’s probably doing more than channel your Marseille mood. We chat with the Head of Innovation at the H&M foundation Anna Gelda to find out more.
GRAZIA: What led to the inception of this collection?
ANNA: The collection was created with the aim of moving H&M’s fashion and sustainability development and innovation forward. By incorporating the latest technologies in sustainable fabrics and challenging what ‘sustainable fashion’ even looks like, we want to create pieces that are special on so many levels – beautiful to look at and touch, cherished by the wearer, and made with sustainability at its core.
G: How has it grown since you launched?
Diese Geschichte stammt aus der April 2018-Ausgabe von Grazia.
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Diese Geschichte stammt aus der April 2018-Ausgabe von Grazia.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
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STRAIGHT-TALKING
Designer Urvashi Kaur writes about her commitment to a more inclusive and sustainable future of fashion built around her community
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FANTASY & THE FAMILIAR
Author Leigh Bardugo on creating a believable world and writing fiction inspired by history
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BELLE OF THE BALL
As the popular show is ready to release its third season, costume designer John Glaser and make-up artist Erika Okvist share their insights on bringing the characters of Bridgerton fo ife
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IN TREATMENT
What mental health experts want you to know about therapy beyond CBT and, well, Instagram
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MEDIEVAL TREASURES
Jaipur's new crown jewel, the Museum Of Minakari Heritage, is a tight little promise of pleasure
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HEARD IT THROUGH THE GRAPEVINE
Key womenswear trends from the 1960s are doing the rounds on our feeds, and have even made it to our summer mood boards. We unpack the opposing forces shaping this redux
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YOUR PERSONAL OASIS
If a well-deserved break is what you need, then this property is perfect for you
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IN HER ELEMENT
If Elisabeth Moss didn’t already ho. an extensive filmography, he has now added a spy show into the mix as well. As Moss delves into the realm of action with FX’s The Veil, the actor reveals how she got under the skin of her character
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EMBROIDERED TO PERFECTION
Ancient Indian myths and their modern reinterpretations reign supreme at the Venice Biennale this time
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A SWEET SLICE OF GLAM
It’s the season of beaches, sunning, and summer plans and this resort ensures that your TLC and your parties are all under one roof