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The Franchising World
|December 2017
Gurusthanam: Enlighten Childhood, a chain of nursery daycare playschools, offers pre-nursery to upper kindergarten programmes. By placing emphasis on a structured curriculum, ethical values and nurturing every child’s independence, creative thinking and confidence, this playschool is truly a second home for children
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Early age education and preschool programmes affect a child’s future academic performance and health. Hence, preschools have turned into booming businesses like never before. In terms of statistics, the preschool industry has been growing at a five-year CAGR of 20%, currently averaging at Rs 99 billion. The expectation is that the industry will reach Rs 220 billion by 2020, growing at a five-year CAGR of 17%.
MAKING A DIFFERENCE
Parents have started to understand the importance of preschool to enhance their child’s emotional and intellectual growth but still there is much more to be done in this regard. With a vision to redefine the nursery experience for children and offering a “home away from home” in a safe and nurturing environment, Gurusthanam: Enlighten Childhood was born in 2015. “The idea was basically to impart the right values from the beginning and at the earliest age possible. As early years’ practitioners, our goal is to offer the child the best quality childcare and the highest standard of early years’ education,” says Dr. Rati Chandna, founder and CEO of Gurusthanam: Enlighten Childhood, which offers modules from pre-nursery to upper kindergarten and also provides a dedicated learning support programme for children who need additional help to learn.
THE EDUCATION PHILOSOPHY
Dr. Rati believes that every child deserves the best possible start in life and support to fulfill his or her potential. “A child’s experience in the early years has a major impact not only on its learning ability but also determines future life success,” she says. “We look forward to being a provider of such high quality early years’ education and care which every child deserves; enhancing, enriching and laying the vital foundations for the child’s future learning and development,” she adds.
Diese Geschichte stammt aus der December 2017-Ausgabe von The Franchising World.
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