Safeguarding The Bottom Line

Pricol Limited is banking on evolution for sustainable growth. Prateek Pardeshi looks at how the manufacturer is safeguarding the bottom line.

- Prateek Pardeshi

Pricol Ltd. has continued to evolve for sustainable growth since it first commenced operations in 1975. The automotive components and precision-engineered product manufacturer is coming off a tough pandemic marred fiscal with an even greater determination to succeed. It is determined to safeguard the bottom line with refined and well-oiled processes and practices with the help of its in-sync human capital. In a company release, stated Vikram Mohan, Managing Director, Pricol Limited, “We are going through challenging times in the automotive industry thanks to the lockdowns due to the pandemic compounded by the acute shortage of electronic components globally which is taking its toll on the company’s performance. Nevertheless, with prudent cost control and continual new business wins we are confident of delivering above-market growth rates and maintaining the bottom lines despite these challenges.”

A testimony to the company doing everything in its capacity to safeguard the bottom line is the recent financial performance of the company. The first quarter of the financial year 2022 (Q1FY22) shows a marked improvement over the same period a year ago (Q1FY21) when lockdown restrictions rendered plants inactive, forcing production to come to a standstill