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Business Of Fashion - September 2012

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In dieser Ausgabe

The September 2012 issue of IMAGES Business of Fashion presents an insight about the expansion of traditional retail to malls. It gives an in-depth understanding and perspective of number of retailers about malls as an inevitable choice for Indian retailers in their effort to enhance the customer experience and business sustainability. The strategy section talks about Guerrilla Marketing and the successful strategies adopted by some players in the Indian retail industry. Under Market Watch, Shilpa Gupta, Head Retail and FMCG, FICCI presents an insight about how retailing in malls is more econo.

Business Of Fashion Description:

Herausgeber: Images

Kategorie: Business

Sprache: English

Frequenz: Monthly

IMAGES Business of Fashion is a monthly resource for fashion retailers, brand owners and industry leaders in India. It delivers fashion business intelligence on emerging retailers, disruptive technologies and domestic and global brands that are making their mark in the industry at a time of unprecedented change.

With a 24 year old loyal reader base of over 60,000 top decision makers, fashion retailers and fashion buyers, spread across all sectors of the business of fashion in India, IMAGES BoF has constantly proven itself as easily the most focused and best targeted fashion business media in India.

Launched in 1992, the monthly magazine is an informed, analytical publication on the fashion business in the country. It has played the role of a catalyst in the retail evolution in India focused on and driven by branding, marketing and retailing of fashion in the country. It enables continuous information exchanges through its activities - facilitating networking among investors, retailers and brand leaders. The publication is amongst the country’s top recall business magazines in India and its reach extends to 2,00,000 of India's top decision makers in retail and retail support business.