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Brains Beyond Bots
Outlook Business
|September 2025
The age of Al isn’t about replacement of jobs, it’s about the disruption taking place at the core of modern work, with implications we’re only beginning to understand
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What is inevitable is that we are now squarely in the Age of AI; the technology is here to stay and becoming more capable every day at a furious pace.
We will have to learn to live with it, and even better if we learn how to leverage it to become better at our life and work. We believe that more than any other aspect of our life, GenAI will impact how we work and the kind of jobs we do. In the words of the Chinese AI guru Kai Fu Lee: “AI is serendipity. It is here to liberate us from routine jobs, and it is here to remind us what it is that makes us human.”
By far, the biggest concern around Al is how it might impact jobs. “Is my job safe?” and “Will my children find jobs in the age of AI?” are common refrains today. This is not surprising, since AI is a cognitive technology, perhaps the first tool we have invented that mimics our brain. Thus, it has abilities and expertise that we consider uniquely human - creativity, art, writing, mathematics and coding. Unlike other technologies of the agricultural and industrial revolution, this one does not threaten to replace blue-collar manual labour, or the jobs “other people” do, but white-collar knowledge work, or the jobs “people like us” do. Thus, it ignites a primal fear of loss of livelihood, relevance and one’s place in society.
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