THE SWEET SUCCESS STORY OF SUGAR COSMETICS
SUGAR Cosmetics is one of the fast growing colour cosmetics brands in the country that has now become a cult favourite among a multitude of Indian millennials. It has a range of shades for lips and foundations which can go with almost every skin tone.
With a cruelty-free range that is high on style and higher on performance, the brand is obsessed with crafting products for every Indian skin tone, across seasons and around the calendar. From intensely pigmented kohls and alluring nail lacquers, the range of SUGAR Cosmetics is simply awesome. Here it deserves a mention that the SUGAR Cosmetics’s latest collection of lip glosses comes in 10 attractive shades.
“With chart-topping products with signature low-poly packaging, SUGAR has become the makeup of choice for bold, independent women who refuse to be stereotyped into roles,” said Ms. Vineeta Singh, CEO, SUGAR Cosmetics. Crafted in state-of-the-art facilities across Germany, Italy, India, the US and South Korea, the brand ships its hit beauty products catering to lips, eyes, face and nails across the world.
Backed by the trust of marquee investors and the love of millions of makeup enthusiasts, SUGAR Cosmetics is rapidly scaling its physical presence. It was having 1000+ retail outlets as of 2019 and it has the mission of reaching the doorstep of every makeup user in the country.
The SUGAR Cosmetics’s products can be found at sugarcosmetics.com and SUGAR Cosmetics’s exclusive stores and selfoperated kiosks.
This story is from the February - March 2020 edition of New Age Salon.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the February - March 2020 edition of New Age Salon.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Such A Beautiful Journey
Rochelle Chhabra is the Professional Division Head (Streax Professional) of Hygienic Research Institute, a leading beauty and personal care products company in India with its interests in hair care, skin care, and salon products. She shapes the strategy and long-term growth for new product development in India and international markets, including the US, the UK, Middle-East, Africa and South-East Asia, for HRI
Summer Skin Care
Cleansing and refreshing the skin assume more importance during summers for removing sweat and oil deposits. Impurities and pollutants tend to adhere to oily and sweaty skin. Overexposure to the Sun and chemical pollutants in the water and air can lead to Sun tan, Sun burn, skin sensitivity, heat rash, pimples and acne
Beautiful Vision Of Glam Studios
Sadiya Naseem, the Co-founder and CEO of Glam Studios, heads marketing, strategy and finance in the organisation. Noida-based Glam Studios is India’s first chain of technology-driven quality conscious salons, catering to the middle class segment. The enterprise which was launched in January 2016, operates on franchise model. Glam Studios currently boasts of more than 200 outlets across 21 cities of India. It has achieved this distinction in less than four years since its launch
Infrared Saunas & Pain Management
Infrared saunas have been proven to aid in the fight against a wide range of health conditions, and that includes general pain management. We’ve all experienced varying levels of pain, but regularly relaxing in an infrared sauna can help
INSPIRED BY BEAUTY
Saby Deol got fascinated by the glamourous world of makeup from a very young age. She cites her mother Preeti Deol as her inspiration. Seeing her interest and inclination towards makeup, she encouraged Saby to join the beauty industry
FOLLOWING HER PASSION TO SUCCESS
Arneeb Malik is an upscale bridal makeup professional from Jaipur, Rajasthan. She is an MBA in human resources and marketing, but her deep interest in beauty industry, her passion for makeup and opportunities available in today’s beauty world pushed her to choose makeup as her profession
THE STORY BEHIND MY BOOK
My journey in this industry began in the 1980s. I was very fortunate to have an ace teacher in hairdressing. Learning hairdressing was so much interesting then as we had no mannequin heads, all the training including cuts, colour, styling and perms were done on friends and family. There was always something new one could do and learn
HER FLIGHT TO PASSION
Sabinaa Shafi is a renowned makeup artist from Kashmir. She is currently working in Delhi. Sabinaa is well-known for her exceptional bridal makeup talents. She strongly believes that makeup is one of the most impactful ways to express oneself
CREATING MAGIC WITH MAKEOVERS
Tamanna F Rooz is a renowned makeup artist. She did face many hardships quite early in life but she never gave up. Instead those hard lessons shaped her into a strong woman who always strives hard to achieve her goals no matter how tough the path is. She began her career with a successful innings in the advertising and service industry. Over the years, she realised that her true passion lay in makeup. She followed her heart and decided to make makeup her full time career.
