Not shy of tech

Not your regular BMW this, either. It looks like nothing else from the brand, let alone on the roads. The iX is packed with tech right up to its faux grille!

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After you soak in the view and spend a few minutes in the presence of the BMW iX, you’re left scratching your head. And still polarised. Undeniably futuristic yet impossible to fall in love with, it’s different and quirky and those are the kindest words I can think of for its bucktoothed, granny-hipped design.

What does work in its favour are the elements BMW has imported from 2045 such as the slimmest headlights ever to adorn a Bimmer’s face, the hexagonal steering, the single pane electro-chromatic sunroof, the “shy tech” that cleverly hides essential tech behind some truly innovative materials and the exposed bits of carbon fibre that go into making this luxury all-electric SUV. The first all-electric from BMW to have 4WD by the way!