Bezos among Celtics suitors

Boston sale could smash record for the most expensive NBA franchise

- ZACK COX

With 18 NBA championships and stars like Jayson Tatum, the Boston Celtics are expected to sell for more than the record $4 billion (U.S.) paid for the Phoenix Suns.

The bidding process for the Boston Celtics could feature one of the wealthiest men on Earth. Jeff Bezos, the billionaire founder of Amazon, has been rumoured as a potential buyer for the storied NBA franchise, according to The Ringer’s Bill Simmons.

“In the last few days, there’s been some, I think, legitimate buzz about Jeff Bezos buying the Celtics, and I think it’s real,” Simmons said on an episode of his podcast released Monday. “I think he’s going to be one of the suitors.”

Simmons said he has heard the NBA wants the Celtics to fetch a purchase price of $6 billion (U.S.), which would shatter the league’s current record for the sale of a franchise. Mat Ishbia paid $4 billion for the Phoenix Suns in 2023.