SM Investments Builds Up Entertainment Ecosystem

SM Investments Corp. (SM Investments), the parent company of the Sy family's SM group, is expanding the entertainment ecosystem across its portfolio to capture the growing demand for experiences among younger Filipino consumers.

- — Richmond Mercurio

The group is positioning itself as a leading player in the country's fast-expanding experience economy where business growth, consumer satisfaction and community value intersect.

SM Investments sees entertainment as not just an add-on but an enabler of business and community value, driving consumer traffic across group businesses, strengthening partnerships with global content providers and creating shared spaces for leisure and wellness.

"At SM, we recognize the younger generation's growing preference for experiences and this shift opens new opportunities for growth across our businesses," SM Investments president and CEO Frederic DyBuncio said.