ICICI Prudential Life launches market-linked product for the youth

ICICI Prudential Life Insurance has launched ICICI Pru Smart Insurance Plan Plus, a market linked product designed to enable customers to build wealth over the long-term.This product can be purchased with a monthly premium of just 1000, enabling a large cross section of young customers to systematically invest and achieve their long-term financial goals.

- NL CORRESPONDENT

The life cover component in the product ensures that the customer's family is financially secure. Amit Palta, Chief Product and Distribution Officer, ICICI Prudential Life Insurance said, “India is the fastest growing major economy and pegged to become the 3rd largest by 2028, as per Morgan Stanley. ‘The country’s growth story is largely propelled by the youth, which constitutes about 65% of the population. ULIPs, by design, are an effective wealth creation tool and to encourage the youth to start investing e